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[경영분석]Levi’s joins Wal-Mart & Beyond(영문)

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    [경영분석]Levi’s joins Wal-Mart & Beyond(영문)에 대한 자료입니다.
    목차
    [Characters of fashion industry]
    [Problem]
    [Solution]
    [Supply Chain Management]
    [Merit of CRM with IT]
    본문내용
    Founded in San Francisco in the mid-19th century

    Levi's is an American icon; people of all ages, from countries as diverse as Japan, Russia, and the U.S. wear Levi's,

    Key numbers for fiscal year ending November, 2008: Sales: $4,266.1MOne year growth: 3.9%Net income: $460.4MIncome growth: 92.6%


    Effort of Levi’s
    to meet Wal-mart’s requirement ;
    1. created a cross functional team.
    2. upgraded network.
    3. modified ordering &logistic application
    4. improved data warehouse.

    Finally, they partnered with Wal-mart,
    and their sales were up in the 2003


    1 Produce small quantity
    : (-) inventory / (+) rarity value
    2 IT systems (POS)
    :collect customer’s information
    :design, produce, delivery


    #경영분석#WalMart#Levi#joins#Beyond