Chapter Two NOKIA - CORPORATE CULTURE 2
Chapter Three SAMSUNG’S HISTORY 8
Chapter Four SAMSUNG - CORPORATE CULTURE 9
Chapter Five CONCLUSION 13
REFERENCES 14
-Believes in innovation and creation.
-Greater emphasis on informal work culture.
-Empowers people and the employees are quite independent.
-Open culture the management-attracts, motivates and retains high quality people
Cullen, John B. and K Praveen Parboteeah. Multinational Management: A strategic Approach. Ohio: Thomson South-Western, 2008.
“Diversifying in Industries and Electronics.” http://www.samsung.com/hk_en/aboutsamsung/corporateprofile/history05.html. Accessed 27 March 2009. Internet.
Fackler, Martin. “Raising the Bar at Samsung.” New York Times, 25 April 2006: 16-17.
“Hoover's Profile: Samsung Electronics Co., Ltd.” http://www.answers.com/topic/samsung-electronics-co-ltd. Accessed 27 March 2009. Internet.
Lee, Keun S. “Financial Crisis in Korea and IMF: Analysis and Perspectives.” http://www.hofstra.edu/pdf/biz_MLC_Lee1.pdf.; Accessed 27 March 2009. Internet.
“Mobile revolution.” http://www.nokia.com/about-nokia/company/story-of-nokia/mobile-revolution. Accessed 26 March 2009. Internet.
“Nokia's first century.” http://www.nokia.com/about-nokia/company/story-of-nokia/nokias-first-century. Accessed 26 March 2009. Internet.
“Nokia predicts 4 billion mobile phone subscriptions in 2009.” http://www.earthtimes.org/articles/show/152861.html. Accessed 29 March 2009.
Ollila, Jorma. “Nokia – Structured for Convergence and Growth.”
http://www.nokia.com.vn/NOKIA_COM_1/About_Nokia/Press/Press_Events/zz_Jorma_Ollila_at_AGM_2004/agm_jospeech_eng_march25.pdf. Accessed 30 March 2009. Internet.
“SAMSUNG's Beginnings.” http://www.samsung.com/hk_en/aboutsamsung/corporateprofile/history06.html. Accessed 26 March 2009. Internet.
“The move to mobile.” http://www.nokia.com/about-nokia/company/story-of-nokia/the-move-to-mobile. Accessed 26 March 2009. Internet.

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