2. OBJECTIVE
3. PROGRAMMING
4. EVALUATION
5. CONCLUSION
1. Although Inner-B was released in 2009, it’s name recognition is still low.
2. Inner-B’s Sales volume has not been improved.
3. Inner beauty market is Changed Blue Ocean to Red Ocean
Awareness Objective
Last quarter of 2013, Edible Cosmetics must be recognizable by consumers
To hammer home that the effect might not be seen
immediately, but ‘Inner-B’ will positively affect the skin.
Functionality & Stability
Acceptance Objective
“First quarter of 2014 Work hard on the improvement of the image of Inner-B as to edible cosmetics.”
Through Inner-B , ingredients untaken by the skin
can be directly effective once intaken.

분야