Current status & Issues
1. Remain and See
What are the incentives?
2. Withdraw from China
Ethical Issues
3. Direct Investment in China
Further approaches
FDI Suggested!!!
A commitment to conduct which is not only legal,
but fair, and morally correct in a fundamental sense
A commitment to commercial success in terms
broader than merely financial measures
A respect for our employees, suppliers, customers,
consumers and stockholders
Avoidance of not only legal, but the appearance of
real, conflict -of - interest
Mission of Levi Strauss( Levi’s strives for what?)
Sustain responsible commercial success as a global
marketing company of branded casual apparel
Balance goals of superior profitability and ROI,
leadership, positions and superior products services
Conduct business ethically & demonstrate leadership in
satisfying our responsibilities to our communities & to society
The work environment will be safe & productive and
characterized by fair treatment, teamwork, open communication,
personal accountability, & opportunities for growth & development.

분야