2.Case Summary
3.Case Analysis
4.Recommendation
5. Discussion
Established in 1960
Headquarters : Toronto, Ontario,
Canada
International Luxury Hotel
Management Company
Operating in 35
countries
86 properties on
every continent
except Antarctica
(2010)
George V : Built in 1928
1996 : H.R.H Prince Al Waleed Bin Talal
Bin Abdulaziz al Saud purchased
the George V
1997 : Agreed to manage the hotel
1999 : Opened at 100% effective
occupancy
Considering WOS entry mode
to highly attractive market

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