“
2.Business Plan
3. Environment Analysis
a.Industry b.Competitor
c. Socio-cultural Trend d.SWOT
4. Target Market
5. Marketing Mix (4P) Analysis
a.Product b.Price
c. Promotion d. Place
6. Income Structure
a.Industry Analysys
b.Competitor Analysis
c.Social Trend Analysis
d.SWOT Analysis
Target Market
Busy business people and student
Who don't have much money
Who don’t use exercise machine
who feel uncomfortable taking one’s eye
References site
http://news.naver.com/main/read.nhn?mode=LPOD&mid=tvh&oid=214&aid=0000086621http://orangepark.tistory.com/146
http://www.sisapress.com/news/articleView.html?idxno=46580#
http://www.uccast.com
http://www.sdyc.or.kr/’
http://blog.naver.com/2010wis?Redirect=Log&logNo=70084534599
http://www.cyworld.com/nuchi2/2933928
http://search.naver.com/search.naver?where=nexearch&query=%BF%EE%B5%BF+%B5%BF%BF%B5%BB%F3&sm=top_hty&fbm=1
http://www.heraclas.com/index.html
http://www.health49.com/src/products/products_list.php?product_category_id=141

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