[호텔경영] 쉐라톤 서울 디큐브시티 호텔(Sheraton Seoul D Cube City Hotel)

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[호텔경영] 쉐라톤 서울 디큐브시티 호텔(Sheraton Seoul D Cube City Hotel)에 대한 자료입니다.
목차
01 About Starwood Hotels
02 About D Cube City
03 About Sheraton Seoul D Cube City Hotel
04 S.W.O.T and Comments
본문내용
What is the Starwood?
The Starwood Hotels are part of the Starwood Capital Group, one of the largest hotel chains in the world


Starwood Hotels & Resorts Worldwide, Inc. owns, manages and franchises some of the most well-known brands in the hotel industry.

Starwood is a relatively young company, however they have a history full of stories of growth, innovation, and triumph.


중략

Brief History of Starwood

1991: Starwood Capital Group is founded.
1993: Starwood begins buying hotels.
1994: Starwood The Westin Hotel Company from Aoki Corporation of Japan.
1998: Starwood acquired the Sheraton, Four Points by Sheraton, and The Luxury Collection brands from ITT Sheraton.

1999: Starwood launched their "W" Hotels brand.

2005: Starwood announced the launch of aloft, a new hotel brand based on W.

2006: Starwood acquires Le Méridien. 137 properties, primarily located in Europe and the Middle East, become part of the Starwood family.

2010: Starwood celebrates a significant milestone with the opening of its 1000th hotel.